SEO Tools For Website Analysis
Search Engine Optimisation, popularly known as SEO, has become the heart of digital marketing and social media marketing. Finding the best keywords for a website with an analysis of a website has become a complex task, and many people are looking for tools that can assist in finding the keywords without much hassle.
Fortunately, there are not one but tons of SEO tools out there that you can use to attain the best ranking on Google. However, it is not that easy to shortlist the best SEO tools from plenty of online tools. So, we did the homework and shortlisted five of the best SEO tools in the market.
We did excellent research and came up with these 5 SEO tools. If you are in quest for the right SEO tool to help you with your keyword search and Google rankings, you can rely on the tools mentioned in this article. These tools are top-notch keyword tracking tools available online. Most SEO experts and successful online entrepreneurs also use these tools to a great extent to attain top rankings on Google.
What is the Purpose of SEO Tools?
SEO tools simplify the keyword search process and list out the possible keywords and the density in just a single click. Besides the keywords and related data, these SEO tools also help you find out what is working and what kind of strategies could help you accomplish success. Some of the best SEO tools also help you with the reports. That shows how the competitors give their best and where to find excellent opportunities. You can also find out the performance of the website with these tools. If you are wasting your time by assessing all these data manually, you must give these SEO tools a try.
List of Top 5 SEO Tools
1. Ahrefs: SEO Keyword Tool
Ahrefs is one of the trusted and most used SEO tools online. It has the best algorithm next to Google to help the businesses stand out in the crowd with top rankings. From beginners to SEO experts, everyone hugely relies on this tool to attain desired results. It guides you towards bettering your website by suggesting that the improvements required here are there to reach a better rank in search engines. You can also find out the backlinks that your competitors have been using and work on improving your brand.
The Site Audit feature of the Ahrefs tool is one of the best features to boast about the device. With this Site Audit feature, you can find out precisely what is holding your website back from ranking. The tool goes through your entire website, analyzes the SEO score, critical data, flags, and SEO issues, and suggests fixes. You can find problems related to performance, slow pages, significant CSS or HTML, content quality, localization, social tags, resources, incoming links, outgoing links, etc., that are pre-defined with this SEO tool. The data explorer of this tool will help you explore the entire data present on your website. Data explorer helps you create custom filters and also adds custom issues.
You can also find what the online users find attractive about the website overflowing with traffic. The tool also provides information about similar content in your niche. You can check the backlinks you have given and fix the broken links using the SEO tool. The other essential features of the Ahref SEO tool are keyword explorer, content explorer, and rank tracker. Also, with the keyword explorer, you can discover thousands of keyword ideas and their density. With the content explorer, you can find the content making headlines in your niche.
The rank tracker feature of the Ahref SEO tool allows the users to monitor their rankings and compare them with their competitors, and sends reports directly to their inbox.
2. SEMRush: Marketing SEO Tools
Another unique SEO tool by SEO experts is SEMRush. The tool is straightforward to use and helps you assess your rankings on Google. The Domain Vs. The domain feature of SEMRush is one of the most favourite features that allows the user to compare their website with the competitors to find out the flaws. With this tool at hand, you can also find analytics like traffic, search data, keywords, and domains. More than 50 tools in SEMRush allow the users to face digital marketing challenges with ease. The keyword research tool helps you bring organic traffic to your website. The on-page SEO feature will assist you with page audit and reveals the SEO performance.
Also Read:- Top 10 Popular Search Engines 2022
The Competitor Analysis feature will let you analyze competitors’ strategies so that you can apply them to improve your website’s performance. Content marketing is yet another popular tool of SEMRush that helps you with the winning content strategy. With the help of local SEO, you can optimize your site and grab the attention of local customers. The tool also helps you with your social management and analytics. SEMRush also has a rank tracker tool to track and display the target keywords. You can also build links, perform content optimization, paid advertising, market analysis, competitor PR monitoring, website monetization, PPC Keyword Research, etc.
3. Moz Pro: SEO Software
Moz Pro is yet another best SEO software tool used by SEO experts. The device is loaded with many exciting features like keyword research, rank tracker, site audit, on-page Optimization, link research, etc. Keyword research is the finest keyword research tool in the market for keyword research. The keyword explorer helps you discover the best keywords and prioritize them to target the target audience easily. Also can track your rankings and find the possible competition for your website. You can track your orders and visibility to determine what is working for you. You can also see and fix technical SEO issues found in the website using the crawl and audit sites feature.
On-Page Optimization is also a helpful feature offered by the Moz Pro tool. Optimize your content to meet the needs of the users. It, in turn, boosts the traffic to your website and helps you rank better. With the link research feature, you can quickly increase the number of high-quality links and decrease unwanted ones. If you are looking to increase the visibility of your website, you can do so and build organic traffic with this tool instantly.
4. Ubersuggest: Keyword Tracking Tool
Ubersuggest is an SEO tool developed by noted SEO expert Neil Patel. It is a free SEO tool to find keywords and track rankings. The tool also showcases the top-ranking SERPs to use on your website to divert more traffic. The device also displays the keyword volume, competition, trends, and CPC report. Whether for organic SEO or paid PPC, this tool is an ideal go-to. The dashboard will help you keep track of all the websites you own. The dashboard will showcase the SEO errors, monthly traffic, rankings, link growth, etc. The tool keeps up with the Google algorithm changes, so you need not worry about anything.
You can track your rankings daily with the help of search rankings provided by the tool. The tool has the best features like SEO, Content Marketing, Paid Media, etc. The content marketing feature will assist you in creating content that can help you get links and attract more traffic. The tool also suggests effective paid strategies. Using this means you can effortlessly track the ranking of the keywords. The tool works on both desktop devices and mobile devices and displays tracking results on both seamlessly. The agency also helps you track specific keywords easily using Google Search Console. The speciality of this SEO tool is that you can see your rankings in both local SEO and international SEO.
5. SpyFu: Free SEO Tools
The last one on our list is SpyFu, a premium SEO tool. This tool will help you with your keyword ranking and how many times it has been searched in a month. You can also find out your competitors’ most commonly used keywords and insert them into your website to rank better. Not just the keywords, you can also find the information like several monthly clicks, paid and organic competitors’ info, the campaigns they have been running with Google Ads, etc., with the help of this tool. The SEO Research feature of SpyFu is one of the favourite features of SEO experts as you can quickly find the SEO strategy of your competitors using this feature.
You can also find out the organic and paid keywords they have been using. This tool does all the research work, so you have significantly less work to do. It not only displays the information but also organizes reports, most understandably. The tool comes with an SEO marketing suite, PPC analyzer, Historical data, Competitive analysis, Backlink outreach, Unlimited keyword & domain projects, Custom reporting, etc. You can also find out how to connect with the domains, find leads, addresses, phone, etc. The tool quickly increases the website traffic and monitors the paid and SEO rankings on Google, Yahoo, and Bing.
The tool also makes PPC competitor research easy and finds out the keywords they bought on Google earlier. You can also avoid the mistakes they have made using this tool. You can find the competitor’s keywords and include them in your website without buying by typing in the domain.
The device only recommends those keywords that are highly profitable. You can also browse your competitor’s Google Ads campaign history and find the keywords that failed. The PPC Ad Rank Tracker will track the progress of your ranking and share it on the keyword groups. The SEO Competitor Research feature will help you with the keywords that will help you rank like your competitor. With the Spy on Your SEO Competition feature, you can track all the websites under your SEO niche.